Recycling has never been so trendy
Nazena is a start up committed in trasforming textile waste into packaging products.
WHY CLOTHING?
Because nowadays the Fashion industry is one of the most polluted industries.
Clothing production exploits many precious resources… Furthermore, have you ever thought about the post-consumption and life-end of those
aparels?
On average a person throws away around 34 kg of clothes every year… that are no longer in use.
Some items of clothing are sold in the second-hand market or they are given to charities.. but these are only 15% of the total.
The remaining 85% ends up in landfills or incinerators.. producing many green house gases, that are not good for the planet.
For 1 kg of recycled clothes, we can save (it means do not emit) 3,76 kg of Carbone Dioxine (CO2).
The equivalent to 4 hot showers!!
Do you want to know how much CO2 you emit? Click here: www.epa.gov
WHY PACKAGING?
The consumption of packaging, in particular of plastic packaging, is increasing every year. Why?
Our life-style has changed and our consumer expectations are to receive a product in perfect conditions, immediately and at home.
On average a person makes use of 73 kg of plastic packaging every year… it’s a lot!
Consider that only 40% it is disposed and properly recycled. The remaining 60% ends up in landfills or incinerators…or even worse, it goes in the ocean!
WHAT WE WANT TO DO
Nazena wants to recover and transform as much textile waste as possible, giving them a new, second life!
TODAYS CLOTHES WILL BECOME
CONTAINERS AND PACKAGING OF TOMORROW!
We mainly work with clothes that cannot be reused: those that cannot be given to charities or cannot be resold in the second-hand market.
Some examples:
Felted sweaters
Clothes with irremovable stains
Faded items
Ripped items
We also collaborate with some textile producers that send us their production scraps!
BIODEGRADABLE AND COMPOSTABLE PACKAGING
Through a new technological process patent pending, we are able to operate with textile waste from production, giving life to packaging products and other items.
We are developing different types and shapes of packaging, different one from each other, but with a common goal: to be biodegradable and compostable!
Some examples? Bowls for ice-cream, various objects, containers for clothing transportation, wardrobe hangers, and many other items
WHY HELPING US?
Our target is to transform 255 tons of textiles wastes within 2025:
help us in the journey towards eco-sustainability!
